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Eine Präsentation von Jon Rognerud über ein sehr aktuelles Thema: Dem Verschmelzen von Social Media Marketing und lokaler Suche. Die Präsentation zeigt insbesondere das Potential für kleine und mittlere Unternehmen auf, sich in Suchergebnislisten auch ohne den Einsatz größerer SEO- bzw. SEM-Budgets besser plazieren zu können:
Social Media Marketing & Local Search MarketingView more presentations from […]

Schlagworte: Local search, Lokale Suche, SEM, SEO, smm, social, social media marketing

A lot of companies are not sure about whether to allocate resources of their social media marketing budget to Facebook.
The good news is, that Facebook’s Mike Vernal–he is managing the engineering team for the Facebook Platform–can now be seen in a video interview with Robert Scoble of BUILDING43 explaning his perspective on why businesses […]

Schlagworte: @mvernal, @scobleizer, building43, Business, facebook, Mike Vernal, online marketing, Robert Scoble, smallbiz, smm, Social media, social media marketing, socialmediamarketing

Finally, with its Twitter 101, Twitter is taking steps into what most observers acknowledge to become a vital part of the companies future: convincing businesses to adapt Twitter as the ideal communication channel to directly get involved with their customers – or in other words: adapt Twitter as an integral part of a company’s social […]

Schlagworte: @Current, @DellOutlet, @JugShop, @JustinELLiddle, @Starbucks, American Apparel, best practices, business cases, case studies, CoffeeGroundz, Corporate Twitterer, Corporate Twittering, Current Media, Dell Outlet, Etsy, Getting started, Jet Blue, JetBlue, Learn the lingo, NAKEDPizza, Pepsi, resources, Sarah Milstein, sm, small biz, small business, Small Businesses, small enterprises, SME, smm, Social media, social media marketing, Tasti D Lite, Teusner Wine, Teusner Wines, Teusnerwine, Twitter, Twitter 101, Twitter101